Content Suite: Written Text

When we talk about content marketing, often people go straight to thinking about written content and with good reason, it’s still a powerful tool.  These days written content should form part of your content suite — along with images and videos — to ensure you have all bases covered with sharing your message.  Written text can include anything from blogs, to ebooks, to the text in a social media post. With written pieces, you often have more time to get your point across, and this gives you a good opportunity to really show your expertise.  The Art of Storytelling The entire content suite should...